1,000 people get quick cash via their Twitter and Facebook accounts using Sterling Bank’s award winning Social Lender

With over a 1,000 beneficiaries, it could be expressed that Sterling Bank Plc has effectively spearheaded the dispensing of brisk money to clients online under the Social Lender Scheme propelled by the Bank in July 2014.

Social moneylender which is a first in Nigeria is a shared giving result utilizing the online networking stages; Twitter and Facebook. To date, in excess of 2,000 applications have being prepared with 1000 being conceded

Talking on the reason behind the plan; the bank's Group Head, Strategy & Communications, Shina Atilola said "Clients who demand for the money through the Social Lender site are appraised by the calculation that figures their social notoriety utilizing different criteria, in view of this; the appeal is either conceded or rejected".

"As a bank, we can't neglect the essentialness of Social Media in today's general public; the expanding part it plays in the lives of individuals every day and that made the significance of the plan more prominent" He included "When we dispatched, it was singularly for Sterling Bank account holders, however now it might be gotten to once a client has Sterling Money, which recently needs a telephone number to enroll."

The plan utilizes Facebook and Twitter as two of the most critical online networking stages which impact change and choice making among adolescent Nigerians.

This new line of administration likewise guarantees that Sterling Bank will manage its position as an association that comprehends the needs of its clients and influences applicable stages to proffer inventive results which in exchange advances the lives of its clients.

"The most recent two months had been exceptionally empowering and beneficiaries have additionally paid back in record time. As a bank we concentrate on providinginstant answers for backing our web customerswhileoptimizing the capability of oursocial stages and we accept this is in the right bearing" Mr. Atilola siad

Sterling Bank's Social Lender as of late stowed the Innovating ICT Banking Product of the Year at the Nigerian Telecom Awards 2014.